CRC Research

Important Information

CRC Research is a Gold Seal member of the MRIA ( The Market Research & Intelligence Associaton)

The Marketing Research & Intelligence Association maintains strict standards governing research methods, ethical practices, respondent rights and personal privacy. CRC adheres to all these standards and is subjected to periodic audits by an independent firm. In addition, our company owner is a Certified Market Research Professional (CMRP) and as such is bound by a strict code of professional standards.

Further details on MRIA can be found at

CRC’s research activities provide participants with the opportunity to express opinions and attitudes about a variety of issues. We conduct research that involves people from around the world, in areas such as pharmaceutical/healthcare, consumer goods and services, animal health and agriculture. The invaluable information and opinions you provide through market research surveys helps companies develop new products and services, and modify existing ones to better suit your needs. We are commissioned by a wide variety of clients, including important decision makers in major corporations and organizations.

As a professional marketing research firm, protecting survey participants' privacy is an integral part of our business, both with our online and offline studies. CRC will never sell your personally identifiable information to another party, nor use it for solicitation purposes. We use this information for internal purposes and share it only with our research partners in order to gather and analyze aggregated, anonymous survey results. We share information with our partners only in limited circumstances, specifically to allow our clients the ability to validate our work, or to use the data as an analytical aid.

Personal information will never be used to directly market products and services to our respondents unless this possibility has been disclosed at the outset of the research activity.

When we provide a client with survey results, they are aggregated with all other study participants and stripped of any personally identifiable information thus as a participant in a study, your identity is kept anonymous. As a gold seal member of the Marketing Research & Intelligence Association (MRIA), CRC conforms to the MRIA's Code of Standards and Ethics for Survey Research. You can find more information about MRIA at

Since much of our research is conducted in the healthcare arena, we are particularly aware of the importance of protecting respondent's personal information. CRC fully complies with all legal requirements such as The Personal Information Protection and Electronic Documents Act (PIPEDA), and other existing statutes and privacy guidelines. We fully comply with these regulations when handling personal information.

All personal obtained through our research will be treated confidentially, used for research purposes only, and will not be disclosed to any person not employed by CRC Research Inc., except with consent as required by law.

Terms & Conditions

Access to and use of this site is provided by CRC Research Inc (\“CRC\”) subject to the following terms:

By using this website you agree to be legally bound by these terms, which shall take effect immediately on your first use of this website. If you do not agree to be legally bound by all the following terms please do not access and/or use this website.

CRC may change these terms at any time by posting changes online. Please review these terms regularly to ensure you are aware of any changes made. Your continued use of this website after changes are posted means you agree to be legally bound by these terms as updated and/or amended.


You may not copy, reproduce, republish, download, post, broadcast, transmit, make available to the public, or otherwise use content from this website in any way except for your own personal, non-commercial use. You also agree not to adapt, alter or create a derivative work from this website except for your own personal, non-commercial use. Any other use of content from this website requires the prior written permission of CRC.

You agree to use this website only for lawful purposes, and in a way that does not infringe the rights of, restrict or inhibit anyone else's use and enjoyment of this website.

Disclaimers and Limitation of Liability

Content on this website, including the information, names, images, pictures, logos and icons regarding or relating to CRC, its products and services (or to third party products and services), is provided "AS IS" and on an "IS AVAILABLE" basis without any representations or any kind of warranty made (whether express or implied by law) to the extent permitted by law, including the implied warranties of satisfactory quality, fitness for a particular purpose, non-infringement, compatibility, security and accuracy.

Under no circumstances will CRC be liable for any of the following losses or damage (whether such losses where foreseen, foreseeable, known or otherwise): (a) loss of data; (b) loss of revenue or anticipated profits; (c) loss of business; (d) loss of opportunity; (e) loss of goodwill or injury to reputation; (f) losses suffered by third parties; or (g) any indirect, consequential, special or exemplary damages arising from the use of this website regardless of the form of action.

CRC does not warrant that this website will be uninterrupted or error free, that defects will be corrected, or that the server that makes it available are free of viruses or bugs.

Intellectual Property

The names, images and logos identifying CRC or third parties and their products and services are subject to copyright, design rights and trademarks of CRC and/or third parties.

Nothing contained in these terms shall be construed as conferring by implication, estoppel or otherwise any license or right to use any trademark, patent, design right or copyright of CRC, or any other third party.


If there is any conflict between these terms and specific terms appearing elsewhere on this website (including local house rules) then the latter shall prevail.

If any of these terms are determined to be illegal, invalid or otherwise unenforceable by reason of the laws of any state or country in which these terms are intended to be effective, then to the extent and within the jurisdiction in which that term is illegal, invalid or unenforceable, it shall be severed and deleted from these terms and the remaining terms shall survive, remain in full force and effect and continue to be binding and enforceable.

These terms shall be governed by and interpreted in accordance with the laws of Canada.

For Respondents

To make your opinions count! Our research helps some of the world's largest companies decide what you want and why. By participating in our surveys and discussion groups, you can be sure your voice will be heard. Our projects are fun and you will often receive cash for your time.

To become a member of the panel, simply register with us . You will be taken to our new member registration page. After creating your account, you will then be directed to the member profile survey. It's that easy!

Our research clients ask us to find people who enjoy certain products or who belong to certain demographic groups (for example, in a specific age group, with a given level of education or income). The more we know about you, the better we can understand your needs.

We only use it to invite you to participate in research studies. We will not share your email address or any of the personal information you provide with anyone else. For more details on how we use this information, visit our Privacy Policy page.

When we conduct a study, we analyze and summarize results "in aggregate," meaning we group responses together based on their ‘member profiles’; we never report results on an individual basis. Your name and all your personal information is never revealed. Only your answers to survey related questions.

CRC Research conducts studies that include taste tests for well-known products, testing the latest video games, 2 hour discussion groups and 1 hour individual interviews. Topics include travel, banking, medical conditions, food, beverage, beer, automobiles, and services that you would like the government to provide. We even conduct mock jury trials as a practice for the real thing!

CRC Research pays cash to each qualified participant who attends a market research session. For focus groups and one-on-one interviews, the incentive amount can range from $50 to $100. For taste tests one can expect to receive $25-$50, depending on the length of the study. For on-line studies, the incentive ranges from $5 to $50, depending on the complexity and the duration of the survey.

Many focus groups or one-on-one interviews are scheduled for evening timeslots. However, there are times where this is not possible so therefore day-time focus groups will happen from time to time. Taste tests and mock jury trials often happen on weekends.

Most focus groups and taste tests take place at a facility located in a convenient, central location and are conducted in all major centres across Canada. Other projects can be completed in your own home: examples are on-line focus groups or surveys, in-home tests of products and unique projects such as keeping a 5-day diary about a specific product or medical condition.

CRC Research follows the standards set forth by the Marketing Research Intelligence Association (MRIA). There are strict industry standards regarding the frequency of participation in focus groups. For focus groups and one-one-one interviews, we generally do not call anyone who has participated in a study in the previous six months. The past participation restrictions for taste tests and online surveys are more relaxed and these studies may be completed on a more frequent basis.

Yes! Our surveys and discussion groups are open to everyone regardless of geographic location or citizenship.

No, participation is completely free and voluntary. We will never charge you for anything or try to sell you anything. We are the ones that want to pay you!

Just let us know – we respect your wishes and privacy.

Yes, other members of your household can join as long as their email address is different from yours.